https://webtools.cg-in.de/webhooks/a9653e70-9670-4deb-a915-2896458013d4
About us

Driven by dynamics | powered by technology | united in teamwork

SMELA is a young technology company based in Magdeburg. Since 2020, we have been developing, manufacturing and selling compact and energy-efficient electromechanical drives.

Our Story

SMELA is shaping the physical future of automation

2020

SMELA was founded in 2020 by Dr.-Ing. Denis Draganov, Oleksandr Tyshakin and Benjamin Horn in Magdeburg, a historic center for mechanical engineering. The first pilot series were delivered to plant manufacturers and operators as early as 2021. Close collaboration with early adopters provided valuable market feedback – and confirmed the performance of our technology in industrial applications.

2022

In 2022, the completely redesigned and industrialized liteECO® BASE series was launched. Thanks to its controller-independent operation, it continues to be the preferred choice of numerous system integrators for integration into existing BUS architectures. The BASE series has grown from an initial 4 configurations to 80 standard variants and several customized versions.

2024

As early as the end of 2022, SMELA began working closely with automotive OEMs and complementary partners inparallel with the BASE series. The demands placed on decentralized drive technology – including safety functions and harsh environmental conditions –led SMELA into an intensive development phase for the INTEGRATED series, which went into series production in 2024 and 2025. This series can be flexibly installed in the field via various interfaces and is continuously expanding with new communication options and functions.

2026

By the end of 2025, SMELA had reached a key growth milestone: its existing production facilities were operating at full capacity. By moving into new premises and tripling the available floor space, we are laying the foundations for a sustained increase in production throughput. At the same time, we are gaining valuable space in which the core team can continue to drive forward its creative ideas and design developments.

Our vision

We enable manufacturing companies to produce their products more conveniently, cost-effectively and sustainably.

Driven by our team’s passion for technology, expertise and innovative strength, we deliver customer-focused drive solutions.

Our promise

The SMELA DNA

At SMELA, the focus is not just on the product – but on a clear set of values that drives us forward. Our DNA is the combination of our ethos, our high standards and a genuine passion for what we do

Smart

Our solutions are not only technologically intelligent – they are also ‘smart’ in the best sense of theword: compact, agile, precise and thoughtfully designed down to the last detail. We think on a compact scale, act efficiently and develop with foresight.

Sustainable

We believe that technology must come with responsibility. That is why we develop products that are energy-efficient, durable and create genuine, lasting solutions – for our customers and for the future.

Honest

Openness creates trust. We tell it like it is – what our products can do, and what they cannot. Instead of short-term promises, we focus on long-term partnerships with substance. For us, transparency is not an option, but the norm.

Compact

Our drives are not only technologically compact – they also symbolize our agile team structure. Minimal bureaucracy, quick decisions, direct communication: this is how we reach our goals faster and with greater focus, working together.

Passionate

We are passionate about what we do. Our team is 100 per cent behind our ideas, products and goals. You can feel this enthusiasm – in every project, every solution, every customer interaction.

Technically impressive

High quality, well-designed mechanics, sophisticated control systems: our products impress with their technical substance. What we build works and inspires. 100 per cent testing ensures the highest level of product reliability.

Our team

The people behind SMELA

Alexander Ellerhorst
Technical Sales
Janine Polte
Backoffice Management
Dr.-Ing. Thomas Schallschmidt
Technical Sales
Benjamin Horn
Co-founder and CEO
Dr.-Ing. Denis Draganov
Initiator, Co-Founder, and CTO
Oleksandr Tyshakin
Co-founder and COO
Florian Pflugfelder
Head of Operational Purchasing & Planning
Dr.-Ing. Sebastian Benecke
Technical Development
Hamza Obbad
Hardware Design Engineer
Pavlo Doshyn
Production and Development Engineer
Eric Mathiebe
Working Student
Dr.-Ing. Gerd Peters
Technical Sales

You want to be part of our mission?

What can you offer?

Contact

Our promise

We are committed to sustainable technology

SMELA is more than just a company specializing in drive technology. Since our foundation, we have pursued a clear mission: we develop and manufacture compact, energy-efficient and intelligent electromechanical drives that make production processes around the world more sustainable, economical and future-proof.

Our products are often hidden from view – yet they drive the things we use every day: they help to build vehicles in a resource-efficient manner, package food efficiently or machine components with precision. Behind all this stands our guiding principle: to provide machinery and plant manufacturers with solutions that enable them to save energy, gain space and take their systems to the next level – without compromise.

Energy-efficient linear actuators

At the heart of our actuators lies a highly efficient servo drive, perfectly aligned with our electromechanical architecture. Our proprietary winding technologies and an optimized motortopology enable exceptional torque density – for maximum performance with minimum energy consumption.

High-quality components

We rely on high-quality components that enable maximum performance within a minimal installation space. In this way, we reduce material usage and create durable products that deliver genuine efficiency.

Environmentally conscious production

We consistently rethink our processes, eliminate waste through a lean, customer-centered product portfolio, and focus on demand-driven production and intelligent warehousing.

Try it for free now!

Check it out for yourself: SMELA offers you a unique opportunity to test our innovative actuators in your application for 30 days -free of charge and with no obligation- as part of an evaluation order.

Try it out for free! 30-day trial
Do you have questions?
Your Contact Person
Dr.-Ing. Thomas Schallschmidt
Book a consultation now